will portand ever get a true urban ac radio station in 2009?

As was the case a month ago, no.

Move on, nothing to see here.

...except, as was the case a month ago, KYCH-HD2.

will radiohustla ever get a grasp of the english language?

will radiohustla ever get a grasp on demographics, ethnic composition, and Arbitron?

Actually, if he had just used a capital "W" in the word will, that would have been the first complete, correctly spelled, and puncuated sentence he has ever typed.

Hey Hustla, you taking night classes at Clark?

"Actually, if he had just used a capital "W" in the word will, that would have been the first complete, correctly spelled, and puncuated sentence he has ever typed."

No, it would not. You need to capitalize Portland and spell it correctly, also, in order for it to be correct!

You are correct, I missed that, but you have to admit, he was close on this one.

Technically, you also should capitalize the "U" in urban, and "AC".

Is there not KYCH-HD2? Is there not KBMS?

OK, OK, he pooched the pup again!

Whoa....jeez, talk about deja vu.......

Whoa....jeez, talk about deja vu.......

(Sorry...couldn't resist........)

I'm still waiting for K103 to flip to Spanish!
lol

NO!
NO!
NO!
NO!
NO!

And I'm waiting for KXL and KPAM to start simulcasting AM620....

What is wrong with R&B music. All you guys are critizing URBAN AC = HIP-HOP music. URBAN AC does not equal Hip-Hop music. URBAN-AC format consists of Jeffery Osbourne, Alicia Keys, Fantasia, Boyz II Men, Robin Thickle, Aretha Franklin, Whitney Houston, Earth Wind & Fire, etc.

Will Portland get a urban AC station? No. They might, however, get an urban AC station.

E dawg and hustla:

Most of us are aware of the formt boundaries of Urban AC, Urban Contemp., Churban, etc. That has never been the point of our discussions.

The fact is that most of us are also aware that the Portland Metro is only 2.9% Black, (compared to 10% Hispanic). A 2.9% Black population makes it hard for any commercial FM signal in Portland to support a black-targeted format. Particularly one that is targeted toward the older and smaller end of the demo, like Urban AC.

Formats such as Urban AC and Urban contemporary usually pull about 95-98% of their audience from blacks. Even if every black in the Portland metro listened exclusively to an Urban formated station, the best it could hope for is a 2.9 share, based on the population. And it is not likely to get 100% of the black audience.

Additionally, the new people meters show a much greater portion of the black audience listening to "non-black" formats. In the diaries, black listening to Urban stations MAY have been significantly inflated due to ethnic pride. Black broadcasters are trying to sue Arbitron to stop the meters, due to its negative impact on black audience estimates.

Add to this that power ratios indicated that the Urban formats usually perform financially at about 80% of their share.

I would not expect to see an Urban format on FM in Portland in the next few years. It is simply a matter of population profile and demography.

Once again, 97.1 KYCH HD2 The "Love Train" - Urban AC with no commercials.

I hope not.

"... ac radio ... ?"


Did you want the answer in peak or RMS?
Hey, ask any jock whom ever worked with me, I aim to please ... so here are both:

peak, NO

RMS, no

I live in San Francisco CA right now and I can tell you 102.9 KBLX and 98.1 KISS-FM does very well in the ratings and in the demo ratings. Besides, majority of the ratings comes from Whites and Hispanics. Look at the personality page at KBLX.com. Also, San Francisco has less than 10% of the black population in the metro area, but it can support 4 Urban radio stations.

Let's see, 2.5% of 5 million people, they can probably live on that.

E-dawg:

What are the audience comp numbers according to Arbitron for BLX and Kiss? (Black, Hisp & Other)?

There is also a huge difference, beyond the actual numbers, between a 2.9% sub-population and a 10%. As you know, the Bay area as large metro areas that are predominantly black, and a large and vigorous black business community. Black advertisers, and general advertisers who want to reach that large black population help the success of KBLX and KMEL.

So if there is such a demand for Urban AC. Why is KYCH-HD2, without spots????

Because it's HD and almost no one can receive it, just a guess!