"Album" Released As Blank CD-R

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Author: Missing_kskd
Saturday, May 16, 2009 - 12:23 pm
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http://www.techdirt.com/articles/20090515/1154504899.shtml

This DJ is best known for his work on the Grey Album, a mashup / remix of Beatles tunes.

The twist this time is the album being recordable and blank, with the simple words "Do what you will.", or something along those lines.

Buyers then find the music on their own.

Very creative!

You get the art, a hand numbered book, cool media to hold your music on, case, etc... just no actual music, due to legal struggles with EMI. I'll be watching any litigation with interest.

He's not permitted to release his latest work. So, why not then just release all the value added stuff, and let people figure the rest out on their own?

http://www.filedropper.com/darknightofthesoul2009

Interesting idea?

I sure think so. Listen to the music, then if it really resonates, buy some packaging directly from the author, thus supporting them nicely, assemble and carry on!

Author: Shyguy
Saturday, May 16, 2009 - 2:38 pm
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Its actually genius marketing in this digital age.


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