Fall '08 12 + from All Access

Feedback.pdxradio.com message board: Archives: Portland radio archives - 2009: 2009: Jan, Feb, March - 2009: Fall '08 12 + from All Access
Author: Bob
Tuesday, January 20, 2009 - 4:00 pm
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#23 Portland, OR NOTE: ARBITRON released subscribing stations only
Updated 1/20/2009
Fall '08 ARBITRON Quarterly Report 12+ Mon-Sun, 6a-12mid
Pop: 2,049,600
Black: 60,000 (3%) Hispanic: 211,900 (10%) Asian: 0 (0%)
Station Format Owner Win 08 Spr 08 Sum 08 Fall 08
KKCW-FM AC Clear Channel 4.9 5.0 4.8 6.1
KEX-AM Talk Clear Channel 5.3 4.1 4.6 5.2
KWJJ-FM Country Entercom 3.5 5.5 5.7 5.0
KPOJ-AM Talk Clear Channel 3.7 3.5 3.1 4.3
KUPL-FM Country CBS Radio 4.5 4.7 4.3 4.2
KINK-FM AAA CBS Radio 4.3 3.6 4.4 3.8
KRYP-FM Mexican Salem 4.1 6.4 3.6 3.8
KXL-AM Talk Rose City 4.1 3.3 2.7 3.6
KKRZ-FM Top40 Clear Channel 2.8 3.6 4.3 3.5
KYCH-FM Adult Hits Entercom 2.6 2.5 3.2 3.5
KGON-FM Rock Entercom 4.2 4.7 4.5 3.3
KXJM-FM R Clear Channel 2.9 2.5 2.8 3.1
KLTH-FM Classic Hits Cc 3.3 2.7 2.8 2.8
KFIS-FM Ch Cont. Salem 3.1 2.1 2.6 2.6
KNRK-FM Alternative Entercom 2.2 2.4 2.7 2.6
KQOL-FM Classic Hits Clear Channel 1.5 1.5 2.4 2.5
KPAM-AM Talk Pamplin 2.0 1.5 1.6 2.2
KUFO-FM Rock CBS Radio 3.2 3.4 3.6 2.2
KRSK-FM Hot AC Entercom 3.3 2.9 3.1 2.0
KFXX-AM Sports Entercom 1.7 1.5 1.4 1.6
KXTG-FM Sports Rose City 1.5 2.1 2.0 1.3
KKAD-AM Ad Standar Pamplin 1.4 1.0 1.1 1.2
KPDQ-FM Religious Salem 1.1 1.0 1.0 0.9
KTRO-AM Talk Entercom -- 0.6 0.6 0.8
KCMD-AM Talk CBS Radio -- 0.7 0.6 0.7

Author: Alfredo_t
Tuesday, January 20, 2009 - 4:15 pm
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KFXX is beating KXTG in this book. Talk amongst yourselves!

Author: Saveitnow
Tuesday, January 20, 2009 - 4:36 pm
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Boyzk gets axed and look what happens to KUFO. Looks like heads are going to roll at CBS Radio.

Author: Strum40
Tuesday, January 20, 2009 - 5:07 pm
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"KFXX is beating KXTG in this book."

I'd say ESPN is beating KXTG in this book not KFXX.

Don't really know what hours are what but I'm guessing it's this:

-Cowherd beats the local dufus show. KFXX

-Rome beats Cowherd/Tirico/Van Pelt KXTG

-Canzano/Blazers/Wheels beats Issuk and Big Suck KXTG

-ESPN Radio beats any Fox Sports Radio programming.. KFXX

Author: Newflyer
Tuesday, January 20, 2009 - 6:42 pm
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Looks like an extremely dismal showing for KUFO and The Buzz. Hopefully they did well in some demo that won't be released to the general public.

Author: Semoochie
Tuesday, January 20, 2009 - 8:06 pm
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It's interesting that the 2 stations CBS is dropping have better numbers than KUFO. I know it's only 12+ but still...

Author: Semoochie
Tuesday, January 20, 2009 - 8:46 pm
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It appears that 1520AM did not make the ratings. I believe this to be the first time that has ever happened!

Author: Alfredo_t
Tuesday, January 20, 2009 - 11:02 pm
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I wondered why the other Spanish stations didn't make this list. Then I noted the disclaimer at the top: Arbitron didn't release the ratings of stations that don't subscribe to its service. It is possible that Bustos isn't subscribed.

Author: Craig_adams
Tuesday, January 20, 2009 - 11:50 pm
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Smoochie: In Winter 2008, KGDD did not rate.

Also interesting to note, KPAM listed on Bob's post of ratings (above) was not listed on the R&R ratings report website. A typo? I don't think so. There are other stations that rated and are not listed. I will honor this and not post them.

Author: Radioxpert
Wednesday, January 21, 2009 - 12:20 am
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Unless things improve, Nelson & Terry could be done at 105.1 The Buzz.

Author: Semoochie
Wednesday, January 21, 2009 - 12:47 am
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Sorry Craig, short term memory. It looks like a bad(wrong)book for The Buzz. I doubt if they'll change anything yet; they just brought in Stacey Lynn.

Author: Jay_zie
Wednesday, January 21, 2009 - 8:13 am
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Bob you forgot La X

KXPD-AM Churchill Communications Regional Mexican 0.4 0.0 0.5 0.6 0.5

Author: Justin_timberfake
Wednesday, January 21, 2009 - 9:19 am
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The Buzz and KUFO have consistantly strong books. Just because they had one poor book does not mean they are flipping formats.
In my opinion, I think the music on KUFO is awesome, this is the best the station has ever sounded(Musically) Chris Paddik has done an awesome job with the music and the variety of rock on kufo.

The Buzz is sounding much better too! The Nelson and Terry show has improved a lot over the last few weeks. It is a much more entertaining and sounds a LOT better than it did a year ago.
While i'm not a big fan of the music on the Buzz, the morning show sounds great.

Author: Alfredo_t
Wednesday, January 21, 2009 - 9:52 am
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> In Winter 2008, KGDD did not rate.

Ouch! I wonder whether 1520 will still be "La Grande" by year's end? Will Bustos be operating any Portland stations, at all?

Author: Waynes_world
Wednesday, January 21, 2009 - 10:54 am
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KINK had a strong showing. Its XL was probably the reason why. KQOL had only 1.5. I guess people don't like stations that copy each other. 105.9 did better with smooth jazz.

Author: Semoochie
Wednesday, January 21, 2009 - 11:00 am
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You're looking at the left side instead of the right side of the chart.

Author: Trixter
Wednesday, January 21, 2009 - 12:11 pm
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What were the 25-54 numbers?

Author: Arbyboy
Wednesday, January 21, 2009 - 12:51 pm
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Wayne says >>>KINK had a strong showing. Its XL was probably the reason why. KQOL had only 1.5. I guess people don't like stations that copy each other. 105.9 did better with smooth jazz.<<

As pointed out by Semoochie KINK's 12+ went down 0.6 points Summer to Fall and.....

their XL stunt went from mid Nov to end Dec so any effect would not show up in the Fall book.

Author: Chaplain
Wednesday, January 21, 2009 - 12:58 pm
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Also, KQOL had a 2.5 in the fall book. Their best showing yet.

Author: Tdanner
Wednesday, January 21, 2009 - 2:55 pm
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Mid-November to end December is one-half of the Fall book "arby" boy.

September 18-December 10, 2008

Author: Kevin_s
Wednesday, January 21, 2009 - 9:29 pm
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How irrelevant is the nba if the blazers on fm can't beat an am sports station

Author: Trixter
Wednesday, January 21, 2009 - 10:59 pm
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Let's see the money demo... Males 25-54! I would like to see how Canzano fairs against Isuck and Big Puke.

Author: Kevin_s
Wednesday, January 21, 2009 - 11:36 pm
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In my response to "Let's see the money demo... Males 25-54! I would like to see how Canzano fairs against Isuck and Big Puke."

Bla bla bla bla, bla bla, bla bla bla

Author: Radioxpert
Thursday, January 22, 2009 - 1:59 am
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Congrats to 1080 The Fan! Sports/Talk should stay on AM, since FM is for music.

Author: Kent_randles
Thursday, January 22, 2009 - 12:47 pm
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Men 25-54, M-F 3-7P, KFXX is 4th, KXTG is 8th.

Author: Trixter
Tuesday, January 27, 2009 - 2:37 pm
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Thanks Kent!


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