Changes in the dial in 2009?

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Author: Alfredo_t
Friday, January 02, 2009 - 7:19 pm
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So far, I have not noted anything different while scanning the bands. Has anyone else?

Author: Craig_adams
Friday, January 02, 2009 - 7:46 pm
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Scan the dial on Monday.

Author: Shyguy
Friday, January 02, 2009 - 8:54 pm
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I did notice last night that 94/7 did not air Loveline last night. Could it be that Loveline is switching to another station within the Portland market.

No way to really confirm until Sunday night. Unless someone else has some info on this?

Author: Radioxpert
Saturday, January 03, 2009 - 12:36 am
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I'm guessing that no changes will be made until the Fall Book is released.

Author: Craig_adams
Saturday, January 03, 2009 - 1:32 am
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Guess again.......Monday and maybe sooner.

Author: Drchaps
Saturday, January 03, 2009 - 2:03 am
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Craig should let the cat out of the bag :-)

Author: Drchaps
Saturday, January 03, 2009 - 2:10 am
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KNRK is no longer on Loveline's website as of this am. Never liked the program but its very notable as they have been on there forever.

That's sad... I truly loved that station if it indeed is the case and its gone as of Monday.

Author: Drchaps
Saturday, January 03, 2009 - 2:51 am
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I can eliminate the change being with CC Portland.

Entercom or CBS. Guessing its Entercom and 105.1 the buzz or KNRK

Author: Beano
Saturday, January 03, 2009 - 12:13 pm
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Im betting NRK will be gone on Monday! Their ratings have been very low for a while now.
I, For one think that it was a dumb move for NRK to change to 94.7 alternative portland. They were a much better station when they were NRK and played the true alternative rock. Plus they keep using the same liner "It's different here." How so? Kufo plays most of the stuff that 94.7 is playing.

Author: Missing_kskd
Saturday, January 03, 2009 - 12:19 pm
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My bet is KNRK too. Way off track these days.

Author: Beano
Saturday, January 03, 2009 - 12:44 pm
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Hey Craig, PLEASE TELL!!
Give us the inside scoop!

Author: Shyguy
Saturday, January 03, 2009 - 1:23 pm
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I would be pissed if it was NRK as they are my favorite station in this market. Could the station use a bit of tweaking: yes! But an overhaul or dump of the format no!

Author: Newflyer
Saturday, January 03, 2009 - 1:33 pm
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Isn't/wasn't Stacey Lynn scheduled to join Nelson & Terry on Monday? Could this have something to do with this?

Author: Missing_kskd
Saturday, January 03, 2009 - 1:44 pm
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Agreed Shyguy. Love the format a lot. Given the overall mindset we are seeing, it's ripe for the picking!

Musically, I've enjoyed the station less than I have in a while! Ditching "loveline" isn't a bad idea. That always seemed to hit during my drive times when I would be into the station.

Author: Skeptical
Saturday, January 03, 2009 - 1:50 pm
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90's music is seeing a bit of a rise on the internet . . . 94.7 The Beat anyone?

Author: Missing_kskd
Saturday, January 03, 2009 - 1:52 pm
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Would be nice!

Author: Shyguy
Saturday, January 03, 2009 - 2:31 pm
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I think that if 94/7 changed drastically enough that I disliked the new format I would probally switch to KINK. Other than that the radio formats in this city don't interest me much.

Author: Beano
Saturday, January 03, 2009 - 2:41 pm
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sn't/wasn't Stacey Lynn scheduled to join Nelson & Terry on Monday? Could this have something to do with this?

What does that have to do with 94.7 Flipping format?

Author: Craig_adams
Saturday, January 03, 2009 - 8:23 pm
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Beano: The first Monday following New Years Day is always a watch day in radio. Some years nothing happens. It's a time when some contracts run out......

Author: Newflyer
Saturday, January 03, 2009 - 8:39 pm
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sn't/wasn't Stacey Lynn scheduled to join Nelson & Terry on Monday? Could this have something to do with this?

What does that have to do with 94.7 Flipping format?

Have we confirmed that 94.7 is flipping? Or is this another one of those vapor suspicions, a la "NRK is going smooth jazz!" (which I heard was done in a way that people were believing it)? I heard when Nelson moved over to 105.1 that Entercom fired KISN's morning show to accommodate the salary.

Author: Alfredo_t
Saturday, January 03, 2009 - 8:58 pm
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Earlier tonight, I heard a Loveline promo on 94.7. I don't know if this was an error. I, for one, don't know who is going to flip. I am looking forward to hearing what (if anything) changes on Monday.

Author: 62kgw
Saturday, January 03, 2009 - 9:24 pm
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all of the minimum wage people get a raise!!!

Author: Skeptical
Saturday, January 03, 2009 - 9:50 pm
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That was 2 days ago. $It's 8.40/hr now. How did this get pulled off? Congrats to whoever was involved.

Author: Kkb
Saturday, January 03, 2009 - 10:27 pm
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so which station is going Spanish?

Author: Justin_timberfake
Saturday, January 03, 2009 - 10:42 pm
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I think 94.7 won't flip on monday but the station will evolve into a harder/edgier alternative rock station. Something that will be competition for KUFO.

Author: Semoochie
Sunday, January 04, 2009 - 1:38 am
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"Maybe sooner" is interesting. That appears to leave out a morning show change. I think we're going the wrong direction since this information comes from Craig Adams.

Author: Dalehughes
Sunday, January 04, 2009 - 3:09 am
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94.7 NRK is one of the best formats on Portland's FM dial. The music programming is far superior than 107.7 in Seattle and many other markets. Please do not change this station!

Author: 8675309
Sunday, January 04, 2009 - 4:58 am
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The Loveline website still lists KNRK. It's under Camas, not Portland.

Author: Eastwood
Sunday, January 04, 2009 - 9:42 am
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Marketing budgets being what they are, I suspect this thread constitutes a teaser campaign.

Author: Missing_kskd
Sunday, January 04, 2009 - 10:53 am
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Probably. Though I don't know the audience size.

(may not be a good return, depending)

KNRK is a great station format wise! I'm just not there musically right now. Perhaps enough other people are to keep them running as they are.

Trends change, moods change.

It's just got that feel to me that's usually a sign of danger. Normally happens when I really like a station. Sometimes it happens when something goes stale.

That's what I was expressing here.

Author: Warner
Sunday, January 04, 2009 - 11:55 am
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Well, Tim Riley had a short mention of a change for AM 910 on his blog the other day. Now, it's gone.

Oh, by the way, he's starting subscription podcasts on Monday.
www.rileylive.com

Author: Missing_kskd
Sunday, January 04, 2009 - 1:19 pm
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Good for him. In these times, that's a very, very smart move.

Author: Missing_kskd
Sunday, January 04, 2009 - 1:27 pm
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After looking it over, the only thing I would change is to have older archives up for free.

They make a great teaser / sampler for those considering a subscription. Since the podcast is not geographically limited like a broadcast typically is, an approach like this makes better sense as there is a very significant pool of listeners, who may well be entertained by the podcast, but won't take the chance for lack of a sample to work from and consider.

He's working on a one week period, so a two week delay is more than adequate.

Double bonus points for linking them to the blog stores, and making them hot after the viable pay to listen time has passed.

Here's the value:

Passer by hits the blog from a search engine. Sees an interesting story, hits the audio, likes it, then potentially subscribes.

Search engines will index this content very well, meaning a nice value add for the Internet in general, in that the pool of ready information is increased, and a nice promotion effort up and running for what is essentially nothing!

Typically the highest value for a podcast of this type is when the story is relevant. Daily relevance is the highest value there is, and it drops as the news cycle continues on.

Archives are interesting for research and passers by, and also are good fodder for promotions as funny bits, bloopers and such pile up. Easy enough to assemble, "best of samplers" too.

For a best of, subscribers get them AD free, and in a timely fashion. The freebies, have a plug for the show, or funded bit from a sponsor, and link to the blog, where it makes sense.

(don't process the hell out of those either --they distract from the overall feel of the podcast!)

Just some stuff to think about!

Author: Craig_adams
Sunday, January 04, 2009 - 9:43 pm
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I don't have a time frame and I don't know what kind of changes will happen but I will be monitoring frequencies beginning at the witching hour to find out, plus one frequency in particular.

Author: Darkstar
Sunday, January 04, 2009 - 10:06 pm
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No Loveline again tonight on KNRK...

Author: Darkstar
Sunday, January 04, 2009 - 10:10 pm
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Well, I guess someone was just sleeping on the job... It just cut over from Flock of Seagulls - I Ran to Loveline in mid sentence...

Author: Beano
Sunday, January 04, 2009 - 10:15 pm
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I don't have a time frame and I don't know what kind of changes will happen but I will be monitoring frequencies beginning at the witching hour to find out, plus one frequency in particular.


Hey Craig, what is that "one frequency in Particular" that you will be paying close attention to?
94.7?
K-hits?
Kool 1059?
It has to be one of those 3 stations.
I'm starting to think K-hits will make the format swtich tomorrow.

Author: Alfredo_t
Sunday, January 04, 2009 - 11:18 pm
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I was listening to 94.7 in the 9-10 PM hour. I thought the station sounded like a hollowed out shell of what it once was. They were just running automated music with very infrequent liners thrown in. I thought that before, "The Bottom 40" was on in this timeslot.

Author: Craig_adams
Sunday, January 04, 2009 - 11:24 pm
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"Hey Craig, what is that "one frequency in Particular" that you will be paying close attention to?"

Beano: It's an AM station. It was "originally" taken over at midnight. That's another reason I'm targeting this station for a midnight change of some kind.

Author: Radioxpert
Monday, January 05, 2009 - 12:11 am
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Will Entercom soon be running a Classic Country format on 910?

Author: Drchaps
Monday, January 05, 2009 - 12:16 am
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We have a simulcast of 99.5 the wolf right now on am910. Nice call xpert.

Author: Craig_adams
Monday, January 05, 2009 - 12:21 am
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Radioxpert: I don't think so. In this economy a simulcast makes the best sense. Remember Entercom wanted to sell 910. I don't think that's changed. At this point someone with some money might be able to pick it up for a song. (A Country Song).

Author: Drchaps
Monday, January 05, 2009 - 12:24 am
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Craig, why not simulcast one of the hd stations on this am band like KWJJ's blues band. Or maybe the live rock on KGON 92.3-2. So much potential with this unused signal even if they don't sell it to test word of mouth.

Author: Craig_adams
Monday, January 05, 2009 - 12:41 am
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I don't know if that's possible to do. Are there AM stations broadcasting HD FM channels? They might prohibit this. It's dummying down the whole idea of better sound.

Author: Randy_in_eugene
Monday, January 05, 2009 - 12:45 am
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If they are going to simulcast anything, in the short term it makes more sense to do so with one of the formats with commercials on it, even if it only means a small number of additional ears potentially hearing the spots.

Author: Drchaps
Monday, January 05, 2009 - 12:47 am
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Good question. Didn't even think about it when I wrote it...

It does dummy the whole better sound idea down, but if you have no share in Arbitron for your HD it does give your advertisers a chance to salvage a little bit of cash. I don't know the numbers of HD enabled sets in Portland but I would think you wouldn't have much of a selling point for increasing ad rates simulcasting an Over the air fm station like you would a specialized HD feed.

Anybody know if an HD-2 feed could be placed on broadcast AM and if it would cost a bunch of cash to set up?

Author: Radioxpert
Monday, January 05, 2009 - 12:49 am
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I think Drchaps has the right idea. There's no benefit to simulcasting the Wolf, since 99.5's signal has much better coverage than 910. I'd like to see a simulcast of 97.1 HD2, which would bring Urban AC back to analog radio, while promoting the idea of buying an HD Radio.

Author: Drchaps
Monday, January 05, 2009 - 12:50 am
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Randy...

This may be my ignorance but are any of the HD feeds selling advertising right now? I listened to NRK-2 for a while 6-8 months ago and heard a few commercials but it could also help to shore up costs by taking an HD feed and generating a little reveue from it. Taking two identical products and placing them over the same listening area just doesn't do much.

And as xpert put it, you get the word out what HD radio can do.

Author: Randy_in_eugene
Monday, January 05, 2009 - 1:00 am
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To the best of my knowledge, all HD2s that are part of the Ibiquity Consortium are still mandated to be commercial-free.

Looking at the longer term, it may well make sense to promote "HD Radio" with short term simulcasts.

Edit ad: It's probably almost a moot point though since few younger than 45 know AM exixts, and even fewer will listen to music on AM.

Author: Drchaps
Monday, January 05, 2009 - 1:14 am
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I bet to differ. We have the disney channel set so 12 and under are covered in knowing AM!

:-)

Found this and don't know how much to read into it.

"HD Radio Alliance members have been allowed to air commercial announcements on their HD2 and HD3 stations similar to the non-commercial radio model of sponsorships and underwriting

To be specific, alliance members are allowed to sponsor IDs, mentions and name in title only. And broadcasters’ multicast channels are limited to four 10-second breaks per hour."

Welp... maybe it isn't worth anything but education.

Author: Craig_adams
Monday, January 05, 2009 - 1:18 am
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I haven't scanned the AM or FM dial yet. There could be other changes we've over looked. Has anyone checked?

Author: Alfredo_t
Monday, January 05, 2009 - 2:19 am
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I haven't noticed anything else that sounds out of place on either AM or FM. It would be neat if Entercom were to rotate each of its HD-2 feeds through 910, say playing each one for a day. Although most folks probably wouldn't want to tune in 910 all the time for music, I think that if promoted correctly to listeners who do not have HD-Radios, it might get some interested in buying the new radios.

Author: Radioxpert
Monday, January 05, 2009 - 3:32 am
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Anything would be better than simulcasting 99-5 The Wolf.

Author: Craig_adams
Monday, January 05, 2009 - 4:40 am
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"Anything would be better than simulcasting 99-5 The Wolf."

Well at least 910 is on the air. I figured Entercom would either simulcast one of their stations or pull the plug. It takes bucks to run 5kw 24/7 and 910 won't be making any money in the foreseeable future. I think they made the better choice.

Entercom should try and make a deal with Chris Bennett, owner of KBMS 1480. Chris has a chance here to improve his coverage if he would move KBMS to 910. I don't know how Chris is financially but I'd bet something could be worked out.

Author: Radioxpert
Monday, January 05, 2009 - 6:29 am
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Yes, KBMS could bring Urban AC back to Portland on 910!

Author: Kkb
Monday, January 05, 2009 - 6:51 am
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KTRO website is still up....not good.

Author: Radioxpert
Monday, January 05, 2009 - 8:35 am
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Salem Communications is known for being "sloppy."

Author: Cal
Monday, January 05, 2009 - 9:02 am
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Yesterday that you speak of was 1/1/09 and just like 12/25/08 it's a major holiday. We do give some board ops a day off. It's not 1999 anymore. Way to take something so little and blow it up.

Author: Warner
Monday, January 05, 2009 - 9:07 am
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Uh, teensy bit of credit due here; I referenced the Tim Riley reference to 910 changing before anyone else mentioned it. So credit to Tim, then me. :-)

Thank you!

Now back to our irregular programming.

Author: Craig_adams
Monday, January 05, 2009 - 1:56 pm
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Yes, Tim Riley is the best! He's a real news hound! I hope some station PD notices this.


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